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Digital Insights | Sage eCommerce |

Digital Disconnect [Part 2]: Fixing the disconnect

Last week we talked about the digital disconnect that exists within the Canadian SME marketplace as result of businesses not being digital ready. This week we examine what you need to do when it comes to this digital connect and provide insight into how you can bridge the digital divide to drive more revenue and … Continue reading “Digital Disconnect [Part 2]: Fixing the disconnect” ... Read More

#FeatureFriday: Promotions

Hello and welcome back to another #FeatureFriday! The feature we are covering today is beloved by all and a wonderful way to attract new customers to your eCommerce platform: Promotions! Everybody loves discounts and putting money back in their pocket! Not only are promotions a great way to attract new customers, but they are also … Continue reading “#FeatureFriday: Promotions” ... Read More

Digital Disconnect: How Consumerization is Changing Customer Experience

When you look at the state of eCommerce in Canada, there appears to be a serious digital disconnect for Canadian businesses.     Why do we believe this?   Forrester Research predicts that online B2B sales in Canada will grow from $39 Billion in 2017 to $56 Billion by 2020. That is 45% growth in … Continue reading “Digital Disconnect: How Consumerization is Changing Customer Experience” ... Read More

#FeatureFriday: Item Suggestion

Hello and welcome back to another #FeatureFriday! Today we are going to be talking about a key eCommerce strategy that strengthens buying decisions and is a great way to push complementary products. This feature can be seen on various big eCommerce retailers such as Amazon, eBay and Wayfair. Today we are going to be talking … Continue reading “#FeatureFriday: Item Suggestion” ... Read More

#FeatureFriday: WordPress Integration

Hello and welcome back to the first #FeatureFriday of 2018! Today we are going to be talking about a crucial feature that is often overlooked – WordPress Integration. A blog is a great resource to increase product awareness, improve your on-site SEO and educate your customers. However, it is counter-productive if your blog and your … Continue reading “#FeatureFriday: WordPress Integration” ... Read More

#FeatureFriday: Personalizing Customer Journeys

Hello and welcome back to another #FeatureFriday! With more and more B2B companies getting into the eCommerce world, there is now a dire need for an eCommerce platform to support the needs of both B2B and B2C customers. The challenge is your B2B customers do not follow the same  journey as your B2C customers. So … Continue reading “#FeatureFriday: Personalizing ... Read More

To Integrate or Not to Integrate?

In today’s fast moving eCommerce space, there are a few giants that are capturing mind share. In nearly every conversation a company has about implementing eCommerce, the first question that the eCommerce selection team often asks is, “What big name eCommerce platform should we use?” That’s the wrong question. The right first question is, “What … Continue reading “To Integrate or Not to ... Read More

#FeatureFriday: Faceted Navigation

Hello and welcome back to another #FeatureFriday! Today we will be talking about Faceted Navigation: a way to improve online catalog browsing. There is nothing more frustrating than not being able to find a product that you are looking for. You know it exists and that the company offers it – so where is it?! … Continue reading “#FeatureFriday: Faceted Navigation” ... Read More

#FeatureFriday: Integration

Hello and welcome back to another #FeatureFriday! What we are discussing today has transformed the way our customers interact with their eCommerce and Sage ERP platforms. This feature has given us a strong competitive edge in the eCommerce industry and we believe it has been integral to our mission. Today we are going to be … Continue reading “#FeatureFriday: Integration” ... Read More

User Experience Design: The Recipe For Happy Customers

User Experience (UX) design is a term you might have seen floating around the internet. Are you wondering what it is and how it applies to your company? Here is a quick UX guide to help kickstart your UX strategy! Your company creates user experiences every day. UX design helps you gain insight and understanding … Continue reading “User Experience Design: The Recipe For Happy ... Read More

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